5 SEO Growth Tips: How to Get Started with SEO?

 


Search Engine Optimisation is a core part of digital marketing and any holistic SEO strategy; but what exactly is SEO? How do search engines work? And how can SEO benefit your website? The main aim of Search Engine Optimisation is to increase your ranking in search engines like Google. This is done by optimising your website with keywords and the user’s experience in mind. Search engines will constantly scan the web for relevant keywords. If you focus on your website users by answering their questions with relevant and quality content - you'll be guaranteed to increase your SEO and rankings on Google. 

5 Tips for SEO success

1. Pick a good focus keyword

Firstly, select the search term you want your business’s website to rank for in search engine results. The search term you want to rank for is called your focus keyword. 

2. Research your competitors

Open up an Incognito tab and search for a keyword that you have identified as a focus keyword for your business. The top ten results are your competitors!

3. High quality content

Your content needs to be valuable, unique and of appropriate length for it to stand out from the rest of the crowd.

4. Place the focus keyword in your page title and headings

This is a cardinal rule of good technical SEO. Be certain that your page title contains your focus keyword. Make sure your title is engaging but clear. You want to encourage readers to click it. Also include it in a few of your content's headings.

5. Put your keyword in your images, URL and post

A great way to further your content for SEO purposes is to set the 'alt tags' on your blog images match your focus keyword. There are two ways to insert your focus keyword in the 'name of your image' and the 'image alt tag'

Final thoughts

When you invest in SEO, your website becomes an authority that people trust. Follow our 5 tips for SEO success and implement them consistently to start moving up the Google rankings.  In summary, note which of your competitors rank for your main keywords. Write even better value-adding content for that keyword. And do this on a monthly basis.

Do this for a few months and it will increase your website traffic. 

Visit our website:

https://www.techthrivesolutions.com/

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